1. Introduction
This Privacy Policy explains how Hawthorne & Sons Roofing collects, uses, discloses, and safeguards personal information in connection with our roofing services, estimates, inspections, repairs, installations, maintenance, customer communications, website, online forms, advertising, and related business activities. This Policy applies to individuals who visit our website, request an estimate, contact us by phone or email, schedule an appointment, receive services, interact with our advertisements, or otherwise communicate with us.
For purposes of this Privacy Policy, “personal information” means information that identifies, relates to, describes, can reasonably be associated with, or could reasonably be linked with an individual or household. This may include contact details, service address information, communications, payment-related details, and information collected through digital tools. This Policy is intended for residents of the United States and includes information relevant to U.S. privacy laws, including the California Consumer Privacy Act as amended by the California Privacy Rights Act, where applicable.
Hawthorne & Sons Roofing is located at 118 Hudson Street, New York, NY 10013, US. If you have questions about this Privacy Policy or our privacy practices, you may contact us at estimates@hawthorneandsonsroofing.com. This Privacy Policy is effective as of 2026-05-22.
2. Personal Information We Collect
We collect personal information that you provide directly to us, information generated through your interactions with us, and information collected automatically when you use our website or digital services. The categories of personal information we may collect depend on how you interact with Hawthorne & Sons Roofing.
Contact and identifying information may include your name, email address, telephone number, mailing address, service address, and other information you provide when requesting an estimate, booking a consultation, submitting a form, or communicating with us.
Service and project information may include details about your roof, property type, requested services, inspection notes, photos or videos of the property or roof area, measurements, project preferences, appointment history, work orders, invoices, and related records needed to evaluate, quote, perform, and document roofing work.
Commercial and transaction information may include estimate requests, service history, products or materials selected, payment status, billing information, financing-related information if you choose to pursue financing through a third-party provider, warranty information, and customer support records.
Communications information may include emails, text messages, voicemails, call notes, online chat records, form submissions, reviews, survey responses, and any other content you send to us.
Website and device information may include IP address, browser type, device identifiers, operating system, referring pages, pages viewed, time spent on our website, approximate location derived from IP address, and other usage information collected through cookies or similar technologies.
Marketing and preference information may include your communication preferences, interests in roofing services, responses to advertisements or promotions, and information used to measure marketing performance.
3. How We Collect Personal Information
We collect personal information directly from you when you request an estimate, complete a website form, call or email us, schedule an appointment, sign a contract, make a payment, submit a review, or otherwise provide information to Hawthorne & Sons Roofing.
We may also collect information during the course of providing services. For example, our team may record project notes, take photographs for inspection, estimating, documentation, warranty, or quality-control purposes, and maintain records of materials, labor, and completed work. Where photographs or videos contain identifiable personal information, we treat them in accordance with this Privacy Policy.
We collect some information automatically when you visit our website. Cookies, pixels, analytics tools, server logs, and similar technologies may collect information about your device and website activity. These tools help us operate the website, understand user interactions, improve services, protect against fraud, and evaluate marketing effectiveness.
We may receive information from third parties, such as referral partners, advertising platforms, review platforms, payment processors, financing providers, property owners or managers, real estate professionals, insurance representatives, subcontractors, suppliers, or publicly available sources. We use such information only as permitted by law and consistent with the reason it was provided.
4. How We Use Personal Information
Hawthorne & Sons Roofing uses personal information for business and commercial purposes related to providing roofing services and operating our business. These purposes include responding to inquiries, preparing estimates, scheduling appointments, performing inspections, delivering roofing services, managing customer relationships, and providing warranty or follow-up support.
We use personal information to communicate with you about estimates, appointments, project updates, billing, service reminders, requested information, customer service matters, safety issues, and administrative notices. We may communicate by email, phone, text message, mail, or other channels, depending on the information you provide and applicable law.
We may use personal information to process payments, maintain financial and accounting records, manage contracts, confirm identity where necessary, prevent fraud, protect our legal rights, resolve disputes, enforce agreements, and comply with laws, regulations, subpoenas, court orders, inspections, insurance requirements, licensing requirements, and other legal obligations.
We may use personal information to improve our website, services, training, estimating processes, customer experience, marketing, and operations. This may include analyzing website usage, reviewing customer feedback, measuring advertising performance, troubleshooting technical issues, and developing new service offerings.
We may use marketing and preference information to send promotional communications about roofing services, seasonal maintenance, special offers, or other information that may be of interest to you. You may opt out of marketing emails by following the unsubscribe instructions in the message or contacting us at estimates@hawthorneandsonsroofing.com. Even if you opt out of marketing, we may still send transactional or service-related communications.
5. Legal Bases and Business Purposes for Processing
Although U.S. privacy law does not generally use the same “lawful basis” framework as the European Union’s General Data Protection Regulation, we process personal information based on recognized business purposes and legal grounds. Where a lawful basis analysis is relevant, our processing is generally necessary to perform a contract, take steps at your request before entering a contract, comply with legal obligations, protect legitimate business interests, or process information with your consent when required.
Performance of services and contracts includes using your information to provide estimates, inspections, repairs, installations, maintenance, billing, warranty support, and related customer service.
Legitimate business interests include operating and improving our business, securing our website and systems, communicating with customers, managing records, preventing fraud, conducting marketing where permitted, and understanding the effectiveness of our services and advertising.
Compliance with legal obligations includes maintaining tax, accounting, licensing, insurance, safety, and business records; responding to lawful requests; and complying with applicable construction, consumer protection, and privacy laws.
Consent may apply where you choose to provide information, opt in to certain communications, allow certain cookies or tracking technologies where required, or authorize a third party to share information with us. You may withdraw consent where applicable, but doing so may not affect processing already completed or processing that is otherwise permitted by law.
6. How We Disclose Personal Information
We may disclose personal information to service providers, contractors, and vendors who perform services on our behalf. These may include website hosting providers, email and communications providers, customer relationship management platforms, scheduling tools, payment processors, accounting providers, analytics providers, marketing vendors, insurance professionals, legal advisors, and technology support providers.
We may disclose project-related information to subcontractors, suppliers, manufacturers, inspectors, permit offices, warranty administrators, financing providers, or insurance representatives when reasonably necessary to provide roofing services, obtain materials, support a warranty claim, process financing at your request, coordinate work, comply with rules, or complete your project.
We may disclose personal information to comply with applicable law, regulation, legal process, government request, court order, or subpoena. We may also disclose information when we believe doing so is necessary to protect the rights, property, or safety of Hawthorne & Sons Roofing, our customers, our personnel, or others; to investigate suspected fraud or misconduct; to enforce agreements; or to establish, exercise, or defend legal claims.
If Hawthorne & Sons Roofing is involved in a business transaction such as a merger, acquisition, financing, reorganization, sale of assets, or transfer of business operations, personal information may be disclosed or transferred as part of that transaction, subject to appropriate confidentiality and legal protections where required.
We do not sell personal information in the traditional sense of exchanging it for money. However, some U.S. privacy laws, including the CCPA, define “sale” and “sharing” broadly to include certain disclosures for cross-context behavioral advertising. If our use of advertising or analytics technologies is considered a “sale” or “sharing” under applicable law, eligible residents may have the right to opt out as described below.
7. Cookies, Analytics, and Advertising Technologies
Our website may use cookies, pixels, tags, server logs, and similar technologies to support website functionality, analyze performance, remember preferences, improve user experience, protect security, and measure marketing activity. A cookie is a small file stored on your device that helps websites recognize your browser or retain certain information.
We may use essential cookies needed for the website to function, analytics cookies that help us understand how visitors use the website, preference cookies that remember choices you make, and advertising or measurement technologies that help evaluate or deliver marketing. These technologies may collect device information, IP address, browser information, pages viewed, referring pages, and interactions with our website or advertisements.
You can often control cookies through your browser settings, including by blocking or deleting cookies. Some browsers or devices may also offer privacy signals or settings intended to communicate opt-out preferences. If you disable certain cookies, some website features may not work as intended.
Third-party analytics or advertising providers may process information according to their own privacy policies. We encourage you to review the privacy settings available through your browser, device, and advertising platforms. Where required by applicable law, we will honor valid opt-out requests and legally recognized preference signals.
8. Retention of Personal Information
We retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including providing services, maintaining business records, completing projects, supporting warranties, resolving disputes, enforcing agreements, improving operations, and complying with legal, accounting, insurance, tax, licensing, and reporting obligations.
The length of time we retain information depends on the type of information, the nature of our relationship with you, the services requested or provided, applicable legal requirements, warranty periods, limitation periods for potential claims, and legitimate business needs. For example, project records, invoices, contracts, and warranty-related information may be retained for longer periods because they may be needed for compliance, customer support, insurance, or legal reasons.
When personal information is no longer needed for the purposes for which it was collected and we are not required or permitted to retain it, we will take reasonable steps to delete, de-identify, aggregate, or securely store it in accordance with our recordkeeping practices and applicable law.
9. Your Privacy Rights and Choices
Depending on where you live and applicable law, you may have certain rights regarding your personal information. These rights may include the right to request access to personal information we maintain about you, the right to request correction of inaccurate information, the right to request deletion of certain information, the right to receive information about our privacy practices, and the right to opt out of certain uses or disclosures of personal information.
California residents may have rights under the CCPA, including the right to know the categories and specific pieces of personal information collected, the categories of sources, the purposes for collection, the categories of third parties to whom information is disclosed, and whether information is sold or shared. California residents may also have the right to request deletion, request correction, opt out of the sale or sharing of personal information, limit the use or disclosure of sensitive personal information where applicable, and not be discriminated against for exercising privacy rights.
To submit a privacy request, contact us at estimates@hawthorneandsonsroofing.com. We may need to verify your identity before processing certain requests, which may require you to provide information that matches our records. If you use an authorized agent, we may request proof of authorization and may also require you to verify your identity directly with us, as permitted by law.
We will respond to privacy requests within the time required by applicable law. Some requests may be denied or limited where an exception applies, such as when information is needed to complete a transaction, provide a requested service, comply with law, maintain security, prevent fraud, exercise free speech, or establish, exercise, or defend legal claims.
10. Security and Protection of Information
We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure. These safeguards may include access controls, secure recordkeeping practices, vendor management, employee training, system monitoring, and other measures appropriate to the nature of the information and our business operations.
No method of transmission over the internet or method of electronic storage is completely secure. Although we work to protect personal information, we cannot guarantee absolute security. You can help protect your information by using caution when communicating online, avoiding sending sensitive information through unsecured channels, and promptly notifying us if you believe your information has been compromised in connection with our services.
If we learn of a security incident involving personal information, we will evaluate the incident and provide notices where required by applicable law.
11. Children’s Privacy, Third-Party Links, and Do Not Track
Our services are intended for homeowners, property owners, property managers, businesses, and other adults seeking roofing services. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information to us, please contact us at estimates@hawthorneandsonsroofing.com so we can take appropriate action.
Our website or communications may reference third-party websites, platforms, financing providers, review sites, mapping tools, payment services, or social media pages. We are not responsible for the privacy practices of third parties. Their collection and use of personal information is governed by their own privacy policies and terms.
Some browsers offer “Do Not Track” signals. Because there is not a uniform industry standard for responding to such signals, our website may not respond to all Do Not Track signals. Where required by applicable law, we will honor legally recognized opt-out preference signals, including those applicable to certain California privacy rights.
12. Changes to This Privacy Policy and Contact Information
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or business operations. When we make changes, we will update the effective date. The revised Privacy Policy will apply to personal information collected or processed after the updated effective date, unless otherwise stated or required by law.
We encourage you to review this Privacy Policy periodically. Your continued use of our website or services after an update means that you acknowledge the updated Privacy Policy to the extent permitted by law.
If you have questions, concerns, or requests regarding this Privacy Policy or our handling of personal information, please contact Hawthorne & Sons Roofing at estimates@hawthorneandsonsroofing.com or by mail at 118 Hudson Street, New York, NY 10013, US.